Seattle Web Design

Aldebaran Web Design's Blog


Meet the author:
Jill Olkoski

Jill has a MA in Clinical Psychology, a BS in Computer Science, and a BS in Mechanical Engineering.

She currently owns Aldebaran Web Design in Edmonds (near Seattle WA) and enjoys educating her clients on topics related to small business website design.

In Jill's previous life, she spent 17 years in the engineering and quality organizations of a Fortune 100 tech company.

 


Why Adding A Blog Is A Great Way To Increase Your Website Traffic

September 8th, 2007

You may have heard of “weblogs” or “blogs” for short and wondered what all the fuss was about. While blogs are a great way to express your opinions on a myriad of topics, they are also an excellent way to increase visitor traffic to your website. How do they do this?
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How To Select a Shopping Cart For an eCommerce Website

September 8th, 2007

Since I don’t believe in reinventing the wheel, I often look for website applications that already exist to integrate into a client’s website, and shopping carts are no exception. There are so many different website online shopping cart solutions out there, how does a client select the best one for his or her small business?

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How To Select A Payment Processor For Your Website Online Store or Shopping Cart: PayPal vs Authorize.net

July 17th, 2007

When a website client wants to design an online store or shopping cart on their website, they have several decisions to make. One of the decisions that must be made early on, is which payment processor they will use to handle their website transactions. In this article, I’ll talk about my experience with two of the major website payment processors: PayPal and Authorize.net, and why a website client might select one over the other for their website eCommerce solution. Click here to find out how to add ecommerce to your website.

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Do Splash or Entry Pages Help or Hurt Your Website Traffic?

July 3rd, 2007

I’ve visited many websites that have “splash” or entry pages that come in many flavors: watching some animation, viewing a slideshow, or just a static graphic image. All of them prevent you from directly going to someone’s home page, and usually provide a link to “Skip Intro” to get to the home page in the event you don’t want to see the splash show. There are many articles out there written on whether splash or entry pages are a good idea or a bad idea, and I’d like to share with you an experiment one of my client’s ran recently to find out the answer.

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How To Select A Domain Name

June 28th, 2007

Selecting the best domain name for your new website is often the task that new website clients tackle first. Since there are a nearly infinite number of possible website domain names to choose from, how does a prospective website client go about choosing just the right domain name for his or her small business website or personal project?

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How To Select A GOOD Website Hosting Company

June 28th, 2007

Selecting a good website hosting company is extremely important for the success of a website. If the hosting service isn’t reliable and doesn’t have good customer support, your website’s performance will be negatively impacted.

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Change Domain Names: Maintain Search Engine Ranking

June 27th, 2007

There are many articles on the Internet containing advice for people who want to change their domain name but don’t want to risk their search engine rankings (or SERP). The topic has lots of controversy, apparently. So, being an engineer, when I changed my own domain name, I actually collected data, and I’m going to share it with you!

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PayPal Merchant Rates: Don’t Get Caught Paying Too Much!

April 27th, 2007

PayPal Merchant Rates: It’s Up To You!

 

Perhaps we were simply too trusting. Perhaps we just didn’t read the fine print. But when we opened a PayPal merchant account and saw that the rates varied with the volume of sales, we figured that PayPal would automatically decrease our merchant rate as our sales increased. After all, PayPal knows what our monthly sales volume is, right?

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How Are Websites Designed?

February 28th, 2007

staircase Aldebaran Consulting Website Design SeattleThis article will take you through the steps of how websites for small business owners are designed. I understand that to most folks, creating a website can be pretty scary and daunting. Several years ago I set about to design my own website, and I too was very intimidated at first - and I have degrees engineering and computer science!

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