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Meet the author:
Jill Olkoski

Jill has a MA in Clinical Psychology, a BS in Computer Science, and a BS in Mechanical Engineering.

She currently owns Aldebaran Web Design in Edmonds (near Seattle WA) and enjoys educating her clients on topics related to small business website design.

In Jill's previous life, she spent 17 years in the engineering and quality organizations of a Fortune 100 tech company.


From TED Talks: Beware Online Filters

December 14th, 2011

An excellent TED Talk by Eli Pariser: Beware Online ‘Filter Bubbles’. One of the really surprising things he claims, is that even if you’re not logged into Google, the search results are still being filtered for you. He ran a quick experiment, to show how different people got wildly different results for the same word, at the same time on the same day.

J. Olkoski
Aldebaran Web Design, Seattle
Jill Olkoski has a BS in Engineering, a BS in Computer Science and an MA in Clinical Psychology. She delights in using her advanced technical and psychological skills to help small business owners develop cost-effective and successful websites.

3 Responses to “From TED Talks: Beware Online Filters”

  1. Paul @ Leeds Daily Photo Says:

    Jill I already knew about Google and different results. Whilst looking and not a little boasting about my Google rankings I noticed my friend in MN got different results even when doing exactly the same search.
    Bearing the above in mind I now take my ranking results with a pinch of salt.

  2. Jill Olkoski Says:

    Good advice, definitely. I just had no idea how very different they were. This must drive SEO folks insane.

  3. ste @ simple website design Says:

    This is something I have recently noticed and was wondering if it was the same for other people. Seems like Google is starting to shake things up 😀 SEO just got a little more interesting!

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