Often I get emails from clients without subjects. I know it takes a few seconds to type something in the subject field, and we’re all really busy. But here are two reasons that I will hope make it worth your while to type in a Subject:
1. Spam filters will sometimes mark these as spam – meaning your recipient never gets the message, and often the receipient doesn’t check their spam folders (I certainly don’t) and the sender gets no message their email has been marked as spam.
2. You’re sending a signal that your message isn’t important – Humans often leave messages in their inboxes – and rely on subject lines to give them a clue as to what that message was about. If there are 50 email messages all competing for attention, and yours has nothing in the subject line, it could get ignored for quite some time.
So please folks, always take a few extra seconds and put in a relevant subject line in your emails. It’s considered good internet etiquette, it’s good for email inbox organization, it’s good for the people you’re communicating with. Here’s a great blog post about 10 Every Day E-mail Etiquette Resolutions for 2011 if you’d like more tips.Jill
Aldebaran Web Design, Seattle
Jill Olkoski has a BS in Engineering, a BS in Computer Science and an MA in Clinical Psychology. She delights in using her advanced technical and psychological skills to help small business owners develop cost-effective and successful websites.